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Firm Introduces Tool to Enhance Marketing Intelligence

Media Fuse Dentsu Aegis Network (MFDAN) has launched the second wave of Dentsu Aegis’ Proprietary tool CCS (Consumer Connection System). The CCS is the Agency’s single source data system that houses an array of media insights, product consumption and behavioral attitudes that have effects on how consumers interact with media in relation to brand communication. […] The post Firm Introduces Tool to Enhance Marketing Intelligence appeared first on THISDAYLIVE.
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Added January 09, 2019
from This Day News